IHG’s Vignette Collection debuts in Hoi An, Vietnam

IHG Hotels & Resorts expands in Vietnam with the debut of its Vignette Collection brand in the country through a partnership with Hoi An Pearl Joint Stock Company

Moire Hoi An, Vignette Collection will join IHG’s Luxury & Lifestyle portfolio under the Vignette Collection brand, following an extensive refurbishment and conversion from the existing Bay Resort Hoi An.

Located on Xuyen Trung Block, Cam Nam Ward, Hoi An City, Moire Hoi An, Vignette Collection is a five minute walk to the ancient town and a 30-minute drive from Danang International Airport.

The property will offer heritage preservation, contemporary elegance and immersive exploration in the heart of Hoi An and on the banks of the Hoai River, a popular central coast hotspot renowned for its rich history and cultural tapestry.

Moire Hoi An, Vignette Collection will feature 128 guest rooms, including pool villas and suites. Its stay experience will be inspired by the word ‘Moire’, meaning a ripple or waved pattern and its design will evoke a feeling of fluidity, movement, and texture with a sophisticated retro finish.

Facilities include two restaurants and a bar that celebrate authentic local cuisine and flavours, a swimming pool, fitness centre and boutique spa, and meeting facilities in a unique living room café concept. Guests will be offered a diverse and engaging range of activities and guided tours to allow them to discover the wonders of the ancient town, perfectly suited to lifestyle travellers and families.

Chris Anklin, Senior Director, Development, IHG Hotels & Resorts said, “Tourism is picking up at a rapid rate in Hoi An, with 4.3 million visitors expected this year – a 10% rise from 2023. We’re looking forward to welcoming guests to Moire Hoi An, Vignette Collection, which is located within a UNESCO Heritage Site, from where they can experience the architectural marvel of the ancient town’s cobblestone streets, well preserved wooden structures and shophouses. This is a quick conversion that reflects the attractiveness of our Vignette Collection brand, and the value of IHG’s strong in-market teams and global enterprise.”

Huong Nguyen, CEO, Hoi An Pearl Joint Stock Company said, “IHG has built a reputation for creating outstanding destination hotels and resorts in Vietnam across its world-class portfolio of brands.As part of the Vignette Collection brand family – where every property has its own distinctive story to tell – Moire Hoi An will offer guests immersive and personalised experiences to inspire them to stay longer and discover everything this beautiful town has to offer.”